What is BIG Data ?
Big data is the rapid extension of unstructured, semi-structured, and structured data generated from internet connected devices. The insights that are delivered from big data analytics services will help marketers to target campaigns more strategically, help healthcare professionals notice epidemics, and help environmentalists understand future sustainability. Qualinity enables organizations conceptualize and drive a well thought out big data strategy across multiple domains and focus areas, which will help achieve the twin objectives of revenue maximization and increasing operational efficiency. On one hand, Qualinity enables organizations get the right customer insights leading to newer revenue sources through cross sell and up sell, and on the other, we help them plug revenue leakages and detect fraud thereby driving profitability. Through a comprehensive set of big data services and big data solutions straddling across the spectrum from big data consulting to support and managed services, we help you generate actionable insights from your big data initiatives.